Project Overview

• This project involved a new competition form to support the NIVEA MEN/LFC campaign. The competition was a draw for tickets to a Liverpool premiership match in the upcoming season. To facilitate the competition, they re-used a form from the Pass or Score campaign. The data collected from the competition was stored in NIVEA’s eCRM, ProCampaign.
• Overall, their project aimed to engage with consumers and generate excitement around the NIVEA MEN/LFC campaign. They created a sense of exclusivity and encouraged participation by offering the chance to win tickets to a Liverpool premiership match. By re-using a form from a previous campaign, they also maximized efficiency and utilized existing resources. Finally, by storing the captured data in ProCampaign, they were able to effectively manage and analyze the data collected from the competition, which could help inform future marketing efforts.

Challenges

• Testing the competition form: Our QA testers needed to ensure that the competition form was fully functional and user-friendly. They had to test the form across different devices and browsers to ensure that it worked as intended.

• Ensuring data accuracy: As the captured data was stored in NIVEA’s eCRM, the QA tester needed to ensure that the data collected from the competition was accurate and consistent. They also needed to verify that the data was being stored correctly and could be easily accessed by the relevant stakeholders.

• Smoke/ Sanity: After each update to the Nivea Pass or Score website, our QA team was responsible for conducting smoke and sanity checks to ensure its functionality and stability.

• Ensuring compatibility: The competition form needed to be tested for compatibility with NIVEA’s eCRM, ProCampaign. The QA tester needed to ensure that the data collected from the form could be easily integrated with ProCampaign and that there were no compatibility issues.

• Regression Testing: Our diligent QA team embarked on a journey of regression testing, meticulously exploring the depths of its functionality and steadfastly guarding its stability.

Solution & Strategy

• Firstly, to ensure that the competition form was fully functional and user-friendly, we conducted extensive testing across different devices and browsers. This allowed us to verify that the form worked as intended and that users could easily interact with it.

• Secondly, as the captured data was stored in NIVEA’s eCRM, we needed to ensure that the data collected from the competition was accurate and consistent. we verified that the data was being stored correctly and could be easily accessed by the relevant stakeholders.

• Thirdly, as the captured data contained sensitive information, such as personal details and contact information, we ensured that the data was being stored securely and was not accessible to unauthorized parties.

• Fourthly, I tested the competition form for compatibility with NIVEA’s eCRM, ProCampaign. We ensured that the data collected from the form could be easily integrated with ProCampaign and that there were no compatibility issues.

Conclusion

In conclusion, this project involved creating a competition form to support the NIVEA MEN/LFC campaign, offering participants the chance to win tickets to a Liverpool premiership match. The re-use of a form from a previous campaign allowed for efficient use of existing resources. However, this project also presented several challenges for the QA tester, including testing the competition form for functionality and user-friendliness, ensuring the accuracy and security of the captured data, checking for compatibility with NIVEA’s eCRM, ProCampaign, and ensuring compliance with regulatory requirements. To address these challenges, the QA tester employed various testing strategies such as compatibility testing, security testing, and regulatory compliance testing. Through careful planning and execution, this project was able to generate excitement among consumers while collecting and managing valuable data for future marketing efforts.